Highlights from the Style Brief:
Brad Cox's goal was to build a following for his debut solo record primarily through "licensing opportunities." "No-frill" industry music directors was his primary audience. His "stripped-down" style highlighted Brad's "accessible county music" with "Top 40 crossover potential." A "muted primary color palette" with "strong photography" communicated Brad's "accessibility with an edge."

Client Testimonial:
"These guys are on it. Very easy to work with, very creative and always willing to give you want you want." - Brad Cox

Project Involved:
Marketing Strategy
Concept Art
Website Development
Press Kit Development
Album Art
Marketing Collateral Design

Client Links:
Website